In order to discover which brand was the most successful in driving positive engagement on social media throughout Love Island 2018, we conducted research which tracked brands performance to see which brand mattered most. Introducing this year’s winner: Missguided.   Our Matter More Index ranked 12 brands associated with the show based...

The media would agree that for the technology super powers, an audience with Congress is a rite of passage. You haven’t quite ‘made it’ until you’ve been invited to sit opposite US Government for public scrutiny.   Facebook’s Mark Zuckerberg’s appearance in Congress was nearly 20 years to the date after Bill...

As we grow our digital team here at MWWPR, a recent experience reminded me just how important it is for companies to invest in social and digital strategy. Twitter is a platform most use. Whether it’s a personal tweet declaring a new-found love for peanut butter, or how successful your...

Voice technology is fast becoming a part of our everyday lives. What was once only imaginable in movies like Her, Iron Man and Star Wars is fast becoming reality. In fact, according to Google, 20% of mobile searches on Android are done through voice and Comscore forecasts 50% of all...