REGISTERED DIETITIAN SARAH LEWIS JOINS MWW TO GROW AND SUPPORT AGENCY’S LEADING NUTRITIONAL COMMUNICATIONS TEAM
Registered dietitian Sarah Lewis has joined MWW as manager of nutritional communications in the firm’s consumer practice.
Positioning the Arc Trainer as an Effective Workout Tool
MWW was tasked to bring awareness to one of Cybex’s unique pieces of fitness equipment: The Arc Trainer. Via targeted media pitches, and leveraging Cybex's partnership with celebrity star, Stacy Keibler, MWW garnered over 87 million media impressions and more for the innovative fitness machine.
Helping McDonald’s dispel myths around nutrition in the Tri-State Area
McDonald's New York Metro Nutrition Network Launch: Driving Grassroots Community Education and Awareness
Raising Awareness for ASTMH
As a result of combined efforts, ASTMH 58th Annual Meeting generated over 835 million media impressions.
Helping Healthways Make Headlines
MWW developed a communications platform with a clear mission and vision to connect Healthways’ overall brand promise with its associated brands.
Helping AAPD "Get it Done in Year One"
Our team created a program to educate parents and drive home the importance of infant dental care.
Johnson & Johnson’s UPLIV™ program
Strategically introducing a new stress-management solution to the medical community and selected media prior to the program’s launch.
Launching "The New Atkins for a New You Cookbook"
We supported Atkins Nutritionals with the launch of their new cookbook, showcasing the diet as achievable, healthy and balanced.
Establishing Fruit2O as a Health Brand with Consumers Nationwide
MWW was asked to elevate Fuite2O into a must-have brand, worth seeking out and enjoying every day.
Crumbling the Cookie’s Unhealthy Reputation
MWW succeeded in making RD Foods and its cookie a national story upon their launch.