A New Leadership Imperative: A Social CEO
Every day, new studies arise making the case for social CEOs — and the benefits to employees, shareholders, customers and influencers. At a time when most of the planet is online, your company — and its reputation — cannot afford to be left behind.
The Benefits of a Social CEO
Take a deeper dive into our research and analysis and download our most recent infographic, “The Benefits of a Social CEO”.
Samsung's Breaking Newsroom: All Samsung, All the Time
We developed a technology for providing reporters and with bloggers the Samsung news they demand in a fast, constantly updated, easy-to-access environment.
Brands in Transition
Public Relations carries the greatest impact when it is folded into a larger plan that integrates a well-defined brand message across all marketing and communications activities. This holds particularly true for brands in transition.
Digital Mom's Report
We know moms are among the most coveted consumer groups for their spending prowess, their influence in household decisions, and their brand loyalty. But what do we know about moms and their digital habits?
Exploring the Connections Between Corporate Culture and Reputation
Discover our proprietary insights into why companies' internal corporate culture plays a critical role in driving their external reputation.