Retail / Ecommerce

Across all practice areas, MWW has a deep understanding of the retail market and a unique understanding of consumer purchasing trends and habits. We appreciate that the retail experience must resonate with and respond to consumer lifestyle needs. We don’t wait for new products, seasonal windows and other announcements to generate news…we create the news. Our solid relationships with consumer and trade reporters offer our clients an edge to drive consumer traffic, purchasing, and brand loyalty throughout the year.

Building a Leading Reputation for an Innovative Retailer

Launching the VW GTI Exclusively Online

MWW was engaged to create national buzz and increase consideration amongst car buyers, around the launch of the Volkswagen GTI.

Launching ALDI's Low-Cost Premium Skincare Line in the U.S.

Securing a picture-perfect launch

Our team created a picture perfect launch for web-based photo editing software Picnik.

Johnson & Johnson’s UPLIV™ program

Strategically introducing a new stress-management solution to the medical community and selected media prior to the program’s launch.

Business as Usual at Boscov's Despite Chapter 11 Filing

Our team ensured Boscov's clear, consistent communication with all of its audiences during their restructuring process.