Author Archives: rtauberman

Twit on Twitter

  As Paula Deen remains at the center of a media/social media frenzy, digging herself a bigger hole each time she tries to explain her racist remarks (and driving more of her corporate partners to jettison her while at the same time spurring sales of her cookbooks) another icon of Southern cooking stepped back into…

Rating S&P’s Words

As practitioners of crisis communications, we regularly work closely with legal counsel to make sure that the communications strategy is closely aligned with the legal strategy.  Our objective is to help protect brands and while the lawyers look toward winning in the court of law, we public relations practitioners aim for success in the court…

No Politics on My Pizza

There is an old adage that you should never discuss religion or politics outside of your doorstep and in the past few months not heeding this advice has tripped up a number of restaurant chains. Earlier this year it was Chick fil A, which was forced into crisis mode by anti-gay marriage comments from the…

Disney Finds the Internet Not So Mickey Mouse

Yesterday’s New York Times has an excellent article on the travails of the usually sure-footed Disney company in the Internet and mobile space.  Reporter Brooks Barnes details the entertainment behemoth’s missteps as it tries to find some traction for Disney.com’s third redo in the last five years.   The article shows that even a company…

Reputation Metrics and JP Morgan

Since the announcement last week that a large bet on Euro markets orchestrated by JP Morgan’s London trading desk, led by a gentleman referred to by awestruck compatriots as “the whale,” had failed spectacularly and caused at least a $2 billion loss, there has been much talk in Washington, on Wall Street and in the…

Chesapeake Energy CEO Gets Fracked

In the annals of corporate perks, Chesapeake Energy made the Top 10 list by allowing co-founder and CEO Aubrey McClendon to buy into 2.5 percent of every well the oil and gas company drilled.  Even better, Mr. McClendon paid for the very lucrative perk with personal loans he arranged with companies Chesapeake did business with…

Bruising Cruising

Last weekend’s tragic Costa Concordia accident just off the Italian coast continues to dominate news coverage days later, thanks to the heroic stories of passengers rescuing themselves and each other and the almost daily revelations of the Captain’s incompetence, cowardice and excuses.  Carnival Cruise Lines, parent of Costa, has seen its stock price plummet.  The…