Tag Archives: Target

When Friendly Fire Cause a Crisis: Three Easy Ways to Avoid a Brand Scandal

I came across this slideshow about the biggest brand scandals, and its simplicity made the problems, and the solutions so clear.  Here are three ways to avoid brand scandal: Learn from the mistakes of others – Victoria’s Secret tried to launch a “sexy” line of underwear for tweens. Abercrombie did the same thing, and got…