291 results for “5”
How Communications Can Help Defend Against the New AI Threat Landscape
Last week’s news of a $25M deepfake cyberattack spawned by a phishing email reverberated through media and social, with everyone from cybersecurity experts to AI enthusiasts speculating about how and why it happened. It’s easy to worry that AI has become too realistic to detect and that succumbing to these types of cyberattacks is now […]
Trust in the Age of AI: Healthcare Technology Will Always Need a Human Touch
I recently met with the leadership team of a tech-enabled healthcare company, and one of them made a comment that stuck with me. “Besides our families and homes,” he said, “two of the things we value the most are our money, and our health.” Gesturing at his mobile phone, he added, “When it comes to […]
Navigating the Media Apocalypse
The media landscape continues to change with some significant shifts over the past several months including layoffs, furloughs and consolidation of media outlets. The walkouts at Forbes made headlines last week. In recent months several major news organizations announced substantial workforce reductions, while others faced walkouts to protest planned cuts at mass media company Condé Nast and outlets like […]
Uber Says Cheers to Drizly
A major wave in the ever-churning ocean of tech news came crashing down when Uber announced it was shutting down Drizly, the alcohol delivery app it acquired in 2021 for a cool $1.1 billion. The move, which sent shockwaves through the on-demand beverage market, begs the question: how did Uber get it so wrong with […]
A Journey Through Innovation: IT Expo and Reflecting on a Transformative Era
In the transformative era of the late 90s and early 2000s, our team at MRB Public Relations, a MikeWorldWide company, embarked on an exhilarating journey with ADTRAN, a trailblazer in broadband connectivity solutions. At that pivotal time, ADTRAN was diving into the competitive enterprise class networking solutions arena, challenging giants like Cisco, Juniper, HP, Nokia, […]
The Heart of Healthcare Communication: My New Chapter at MWW Health
As I embark on my new journey with MWW Health, I reflect on the path that led me here – a path driven by a passion for healthcare and a commitment to making complex science understandable to all. Healthcare plays a vital role in our lives, from preventive treatment, daily maintenance to critical care. […]
MikeWorldWide Public Relations Agency Relocates Main New Jersey Office to Hasbrouck Heights
Largest PR and Public Affairs Firm in NJ Embraces Combined Remote and In-Office Culture for Employees while Focusing on Client Result HASBROUCK HEIGHTS, January 10, 2024 — MikeWorldWide, a leading independent public relations agency, has relocated its main New Jersey office to Hasbrouck Heights, reaffirming the global firm’s commitment to the Garden State, where it […]
The AI Arms Race Accelerates
It’s been just over a year since the world collectively hit the snooze button on its AI awareness slumber party, awakened only by the jarring buzzwords and headline-grabbing capabilities of OpenAI’s ChatGPT. In hindsight, that launch served as a cannon shot across the bow, kicking off what has become an increasingly fierce commercial AI arms […]
MikeWorldWide Public Relations Agency Wins Grand Clio with Longtime Client FanDuel at Clio Sports Awards for Super Bowl Campaign
NEW YORK, December 19, 2023 — MikeWorldWide, a leading independent public relations agency, was awarded a gold Clio and the program’s “best in show” honor—the Grand Clio—together with longtime client and the premier online gaming company in North America, FanDuel, and advertising agency Wieden+Kennedy for the 2023 Super Bowl campaign, the Kick of Destiny. […]