The AI Arms Race Accelerates
It’s been just over a year since the world collectively hit the snooze button on its AI awareness slumber party, awakened only by the jarring buzzwords and headline-grabbing capabilities of OpenAI’s ChatGPT. In hindsight, that launch served as a cannon shot across the bow, kicking off what has become an increasingly fierce commercial AI arms […]
MikeWorldWide Public Relations Agency Wins Grand Clio with Longtime Client FanDuel at Clio Sports Awards for Super Bowl Campaign
NEW YORK, December 19, 2023 — MikeWorldWide, a leading independent public relations agency, was awarded a gold Clio and the program’s “best in show” honor—the Grand Clio—together with longtime client and the premier online gaming company in North America, FanDuel, and advertising agency Wieden+Kennedy for the 2023 Super Bowl campaign, the Kick of Destiny. […]
Credit Card Debt Faces a New Year’s Reckoning
As the new year approaches, many Americans are once again inspired to take what they’ve learned from the past twelve months to assess their lives and make improvements where needed. For some, that includes committing to personal resolutions, whether they be fitness goals, professional goals, or otherwise. This year, with debt on the rise, and […]
Companies Using Artificial Intelligence (AI) to Solve Real-World Healthcare Challenges
Since IBM Watson handily beat Jeopardy’s reigning human champions back in 2011, artificial intelligence has been making headlines and enticing us with its prospects. Healthcare has always been an intriguing sector for AI, with seemingly infinite applications, ranging from administrative to clinical. Like other disruptive technologies in healthcare, the AI hype cycle has seen […]
What I’m Learning from IT Service Providers
I recently had the opportunity to speak at channel-focused conferences targeting Managed Service Providers (MSPs) and Managed Security Service Providers (MSSPs). In November, I presented at ChannelNEXT West in Canmore, Alberta, and at the Cybersecurity Defense Ecosystem Summit in Ontario, CA. The discussions centered around the crucial need for visibility in the markets these providers […]
MWW Health Insights: Cigna and Humana Merger
The Wall Street Journal broke the news that health insurance giants Cigna and Humana are in talks to merge, which would create a powerful entity in the health-insurance industry. With Cigna’s market value of about $83 billion and Humana’s roughly $62 billion, joining forces would enable them to compete with industry leaders like UnitedHealth Group […]
Tracking the Fallout of OpenAI’s Leadership Shakeup
Last week’s intense media focus on the unfolding OpenAI leadership shakeup has largely died down, but conversation remains. The MWW Tech Team continues to keep tabs on the story and has compiled the following list of recent coverage and commentary that helps to contextualizes the fallout, consequences and other aftereffects of the firing and […]
Key Themes from The Radiological Society of North America (RSNA) 2023 Annual Meeting
Key Themes from The Radiological Society of North America (RSNA) 2023 Annual Meeting I was fortunate enough to represent the MWW Health team and support client partners at The Radiological Society of North America’s (RSNA) 2023 Annual Meeting this week in Chicago, Illinois. The annual, post-Thanksgiving meeting is a must attend for anyone in […]
MikeWorldWide Public Relations Taps Rob Bronfeld as Senior Leader for Consumer Brand Communications
160over90 veteran brings 20+ years of experience building global brands and culturally relevant campaigns November 29, NEW YORK — MikeWorldWide, an independent public relations agency has added Rob Bronfeld to its senior leadership team as executive vice president and managing director of the firm’s consumer brand practice that leads PR for brands across the sports and […]