Slide Intellect. Insight. Instinct. OUR EXPERTISE The magic happens when they
all come together.
The magic happens when they
all come together.

CORPSUMER™ APPROACH

The CorpSumer™ is a powerful and growing segment of the population that’s placing a premium on reputation over products. First identified by MWW in 2017, CorpSumers are loyalists, activists, and advocates for brands that take a stand on public policy and societal issues. Over a third of the US population identify as CorpSumers, and 8 in 10 are willing to pay more for a brand that takes ownership for its role in society. They’re providing the blueprint for brand bravery, and we’re helping companies lay the foundation to build for the future.

Corporate Reputation

Protect your company’s most valuable asset—its reputation. With stakes higher than ever and today’s stakeholders wielding more influence, companies need to speak fluently to both investors and consumers. With over 30 years of corporate reputation experience, our team delivers data-driven programs that build trust and strengthen relationships to protect your company’s image.

Consumer Marketing

Consumers connect with brands that speak to their lives, loves, aspirations, and values. The more your company can connect to them on a personal level, the better. We harness the power of storytelling to deliver digital strategies, compelling content, and brand partnerships that make meaningful, lasting connections.

Public Affairs

Politics are polarizing. And the public affairs sector is becoming increasingly complex to navigate. Effective communication is what’s standing in the way of policy that is praised and poised for the future, and one that is set for crisis. Our professionals have worked at the highest levels of the executive branch, congress, and state and local governments to create lasting impacts despite the rapidly changing environment.

PRACTICE AREAS

There’s no challenge too large and no industry too complex. Our public relations and communications professionals have expertise across numerous practices areas. With the ability to step into the shoes of both your executives and your customers, we customize strategies to help clients achieve their business goals.

  • Issues & Crisis Management -
  • B2B -
  • Diversity, Equity & Inclusion -
  • Technology -
  • Sports & Entertainment -
  • Automotive -
  • Food & Beverage -
  • Health & Wellness -

Services

Social & Digital Strategy

Today’s consumers are digital natives and social creatures. While social media used to be an afterthought for most companies, it’s now the backbone of every campaign. We view social media and digital communications from a strategic, data-driven lens. By blending creative content with vital measurement tools, we help brands deliver better outcomes that meet core business objectives.

Influencer Marketing

Consumers trust people in their network, people they know and follow, and influencers are part of this network. We develop influencer campaigns that guide consumers through the entire buyer journey to produce lasting outcomes, not immediate outputs. No two influencers are the same, meaning neither should your approach. We tailor each strategy and work side-by-side with brand ambassadors to execute campaigns from start to finish.

Search Marketing

Staying at the top of minds means staying at the top of search results. Brands who harness the power of search algorithms can organically grow and shape their digital presence. Our team of search marketing specialists and content creators combine SEO, SEM, content optimization, and web development to increase traffic and deliver highly targeted search campaigns.

Research & Analytics

At the core of any impactful communication program is robust research, analytics, and measurement tools. Our team of naturally curious and strategic thinkers use rigor to uncover trends, analyze the competition, measure brand footprints, and determine what motivates stakeholder behavior to ensure campaigns produce results.

Paid Media

Paid media and earned media are companions, not competitors. With our trademarked, earned-worthy approach to paid media, we ensure that compelling (and valuable) content reaches and engages our clients’ target audiences to drive tangible ROI. Combined with our expert earned media efforts, we help turn customers into authentic brand advocates.

Creative Services

Creativity is the cornerstone of disruptive communication. Our team of visual storytellers ideate, visualize, create, and brand content that brings your company’s message to life. Whether it’s snackable gifs or full-length, documentary-style films, we challenge the norm and think outside comfort zones to forge ideas that make lasting connections.

Ready to work together?

Learn More