Eighteen months ago our agency was sitting in a conference room debating the same thing everyone else was: AI in communications. Could AI make the day easier? We listed the usual suspects on the whiteboard: press releases, clip reports, media monitoring, meeting notes. The dream was efficiency. Fewer hours wasted, more boxes ticked.    The […]

Healthcare was front and center in Washington this week, with a looming government shutdown raising questions about funding, key healthcare extenders, and the renewal of ACA subsidies. The administration made a big pharmaceutical tariff announcement and debates continued over science, the influence of politics on decision-making, and regulatory shifts that carry direct consequences for patients […]

With the world watching sustainability through the lens of UNGA, Climate Week, and COP, every brand is trying to break through. But in a cluttered, politicized environment, your success depends on three things: timing, relevance, and precision. Whether you want to stand out or stay under the radar, here’s how to make your message land. […]

Congress is back in session, and the pace of healthcare policy developments is accelerating. From proposed Medicare payment cuts and vaccine panel overhauls to expiring telehealth waivers and coverage subsidies, the decisions made in the coming weeks will directly impact patient access, provider viability, and public health trust.   Here’s what’s in motion, what it […]

Nation’s Leading Independent Communications Firm to Lead Public Relations and Stakeholder Engagement NEW YORK, NY — September 15, 2025 — OCVIBE, a $4 billion, 100-acre mixed-use entertainment district now under development in Anaheim, California, has appointed MikeWorldWide as its agency of record. As the development takes shape, the nation’s leading independent communications firm will lead […]

Congress is back in Washington with a compressed fall calendar and a long list of deadlines that will define the healthcare landscape for years to come. For health systems, payers, MedTech innovators, and every organization across the continuum of care, these debates are about far more than policy. They’re about how we lead, how we […]

Award adds to the public relations firm’s streak of industry honors and rising leadership talent  NEW YORK, August 26, 2025 – PRNEWS has named Marc Sausa, a Senior Vice President at Berk Communications—a MikeWorldWide subsidiary—to its 2025 People of the Year Awards in the Agency Leadership category. The annual honor spotlights visionary communications professionals advancing […]

PR firm to lead earned, experiential, and storytelling strategy to deepen emotional connection and grow brand relevance  NEW YORK, July 21, 2025 – Flickr, the iconic photo-sharing platform celebrated for its creative community and “nicest place on the internet” reputation, has appointed MikeWorldWide (MWW), the nation’s leading independent public relations firm, as its communications agency […]

MikeWorldWide Public Relations Agency Unveils “The Fan Connection Crisis” — New Report Reveals Why Brands Are Still Missing the Mark with Sports’ Most Passionate Audiences  Why showing up isn’t enough: new research reveals what actually bonds fans to brands    NEW YORK, NY — Sports fans are more than spectators—they are deeply invested participants in […]